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James Pascoe Hit by Cyber-Attack, Disrupting Retail Operations

Mar 18, 2025

Highlights:

  • James Pascoe Limited experienced a cyber-attack, disrupting operations at major retail brands like Whitcoulls and Farmers.
  • The company quickly detected the breach, minimizing damage and restoring most affected systems.
  • The incident underscores rising cybersecurity threats in the retail sector, prompting businesses to enhance digital security measures.

Retail giant James Pascoe Limited has confirmed a cyber-attack that disrupted trading across its store network, affecting major brands including Whitcoulls and Farmers.

Cyber-Attack Disrupts Retail Operations

James Pascoe Limited, one of New Zealand’s leading retail groups, has fallen victim to a cyber-attack that impacted its operations nationwide. The company confirmed that the attack occurred over the weekend, affecting various IT systems, including store telephone lines and customer service email channels.

Quick Response and Recovery Efforts

At the time of writing, James Pascoe stated that its security systems swiftly detected the breach, limiting potential damage. The company has since worked to restore most of its systems and is continuing its investigation into the incident. Despite the disruption, stores remain operational, and the company is taking additional security measures to prevent further attacks.

Retail Sector Under Cyber Threat

This attack highlights the growing cybersecurity challenges faced by the retail sector, where businesses are increasingly targeted by hackers. As companies rely heavily on digital infrastructure, cyber threats pose significant risks to customer data, operational stability, and business continuity.

While James Pascoe has not disclosed specific details regarding the extent of the breach or whether customer data was compromised, the company assures that its security response was swift and effective. Industry experts suggest that businesses should continually enhance cybersecurity measures to mitigate evolving threats.

With most systems now restored, James Pascoe is focusing on reinforcing its security protocols to safeguard against future incidents while ensuring minimal disruption to customers and store operations.

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