Invivo Wines Eyes Further Growth, Open to Capital Raise

Highlights:

• Potential Capital Raise: Invivo Wines is considering another capital raise to fuel its growth and market expansion.
• Celebrity-Backed Success: The company has strong partnerships with Graham Norton and Sarah Jessica Parker, boosting its global brand presence.
• Growing Product Line: Since 2014, Norton’s collaboration has expanded to 10 wine and spirits products, with his sauvignon blanc gaining popularity in the UK.

Exploring Expansion Opportunities

Invivo Wines, the New Zealand-based beverage company, is considering another capital raise to support its growth ambitions. Founded in 2008 by Rob Cameron and Tim Lightbourne, the company has expanded its presence in international markets with the backing of well-known personalities, including UK comedian and broadcaster Graham Norton and American actress Sarah Jessica Parker.

Strong Brand Partnerships Fuel Success

Graham Norton has been involved with Invivo Wines since 2014, initially collaborating on a single bottle of sauvignon blanc. Over time, this partnership has evolved into a diverse range of 10 wine and spirits products. At the time of writing, Norton holds a 1.6% stake in the company, further cementing his association with the brand. His signature wine collection, particularly the Graham Norton Sauvignon Blanc, has gained popularity in the UK and beyond.

Future Growth and Market Expansion

Invivo Wines has continuously sought ways to expand its footprint, both in product offerings and market reach. With increasing demand for premium wine and spirits, the company remains open to strategic funding options, including a potential capital raise. While no concrete plans have been announced, the founders are evaluating opportunities to sustain their upward trajectory.

As Invivo Wines navigates the evolving beverage industry, its strong brand partnerships and commitment to innovation position it well for continued success.

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