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Synlaits Strategic Shift for Pokeno to Boost Profitability

Sep 10, 2024

Synlait Milk Limited (NZX: SML) has decided to reduce processing at its Pōkeno plant, a move aimed at improving its financial performance. As part of this strategy, the company will now have Open Country Dairy process milk from 54 dairy farms in the North Island. This shift allows Synlait to focus the Pōkeno plant on high-margin advanced nutrition products that don’t require raw milk. The decision comes after a strategic review launched in April and is seen as a way to stop eroding shareholder value and get the plant on a path to profitability. Chairman Grant Watson emphasized the importance of this shift in their efforts to streamline operations. The company hopes this new focus will drive long-term financial stability.

 

 

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